Discussing his sports-drama web series ‘Inside Edge’, the third period of which is scheduled to come out later this year, Bollywood actor Vivek Anand Oberoi recently talked about how the Indian crowd, throughout the long term, has continuously moved towards OTT platforms to fulfill their appetite for content. Oberoi, who plays the protagonist, Vikrant Dhawan, in the show, had signed on for ‘Inside Edge’ when OTT was not the in-thing yet.
The show ended up being one of the most popular OTT shows and cleared a lot of OTT awards in its very first season. It even proceeded to become the first Indian show to get nominated internationally for an Emmy Award. Talking about when ‘Inside Edge’ was at first offered to him, Oberoi said, “I was advised by many people to not take up Inside Edge when it was offered to me back then. People had told me that no one in the country would want to spend money to watch content on the phone.”
Oberoi further kept, saying that he had his faith in the content and that he “knew what potential the OTT platforms held. Cut to 4-years ahead. Now you see people subscribing to not just one, but various OTT platforms.” However, it’s likewise a fact that the lockdown during this pandemic has additionally pushed individuals more towards the OTT platforms as theaters were closed down.
Talking about it, Oberoi added, “During this lockdown, I was offered numerous web shows, and I have already said yes to a couple of them. Had the lockdown not happened, the kind of love the OTT platforms have received from the masses, it would have taken another 10 years to reach there.” Produced by Ritesh Sidhwani and Farhan Akhtar and made by Karan Anshuman, ‘Inside Edge’ rotates around cricket and its dark side, which includes the business world, the world of glamour and entertainment and politics that goes around it. It’s a fictional web series.